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19/03/2009 I I
Behbehani Motors Company launches the new Volkswagen Passat CC in Kuwait
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Kuwait, 19 March 2009: Behbehani Motors Company, the exclusive agent for Volkswagen cars in Kuwait for more than fifty years, celebrated the launch of the new Passat CC. This sporty, dynamic car represents a brand new segment in the automobile industry combining the rationality of a saloon and the emotional appeal of a sports coupé, a first for the motoring world.
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The exclusive launch took place during a special event held at the Volkswagen showroom in the presence of a large number of customers in addition to a crowd of journalists and media specialized in the cars affairs on Thursday, March 19, 2009. The famous Lebanese TV anchor “Karen” came to Kuwait to attend the event and provided the show in a creative way that included a presentation of the new car and special draw on valuable prizes for the guests. |
 On this occasion, The Brand Manager of Volkswagen at Behbehani Motors Company - Abdullah Ali, said: "The launch of Passat CC in Kuwait is the ideal beginning of another year of success for the Volkswagen brand in Kuwait, in addition to what is provided by the company's after-sales service. Passat CC, is a true recognition of style, dynamism and performance which can easily be distinguished once the driver sits behind the wheel. It is the first time that Volkswagen brings together a concept combining both a coupé philosophy with a practical saloon, incorporating the best of both worlds. The coupé design is echoed in its progressive performance-orientated and dynamic equipment programme and the saloon is achieved by its four door concept, its four fully sized seats and a significant level of interior variability."
Abdullah added: "The concept and design of the Passat CC defines fresh, new directions beyond the mainstream. Its fully independent body design, impressive powertrain systems and technological features worthy of the luxury class, meld together to create a unique vehicle that is one of a kind."
Passat CC is aimed at a clientele seeking a car that is exceptionally sporty, elegant and high-end. It is a progressive technological platform with innovative assistance and driving dynamics systems. These include world firsts in the “Lane Assist” lane keeping system and the “Dynamic Drive Control” electronic chassis control system. No less innovative is the “Park Assist” parking assistant and “ACC Automatic Distance Control” with stopping distance reducing “Front Assist”.
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